Dalie – Revived Georgian miniatures
The inspiration of the packaging concept became miniatures of the XVII century “The Knight in the Panther’s Skin” (Georgian medieval epic poem, written in the 12th century by Georgia’s national poet – Shota Rustaveli. The poem consists of over 1600 Rustavelian Quatrains and considered to be a “masterpiece of the Georgian literature”). Based on the motifs of these miniatures of Georgian characters in everyday scenes were created. Georgian Ornament, Georgian characters and colors clearly express the origin and nature of the wine.
Wine brand Dalie was created especially for export.
The exact meaning of the Product name „Dalie“ in Georgian is to “drink” and it motivates everyone to drink that wine.
CREDITS:
Agency: branding.ge
Client: Besini Winery
Project Manager: Tata gordeladze
Project Manager: Tata gordeladze
Visual Identity Project Supervisor: Keti Chubinidze
Art Director/Designer: Maka Chichinadze
Art Director/Designer: Maka Chichinadze
